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Industries / Medical & Healthcare
Industry · Medical & Healthcare

Healthcare ads that scale, without the bans.

Google’s healthcare policies disapprove ads and suspend accounts fast, and most agencies trip them. We run policy-sensitive medical accounts clean, HIPAA-aware, with call tracking and intake that turn clicks into booked patients.

Get a free healthcare ad audit
Built on a compliance-first ad stack
Google Ads Google Meta Google Analytics Google Tag Manager Google Business Profile
Why us for healthcare

Healthcare advertising is a minefield. We know the map.

One careless claim, one wrong remarketing pixel, one mis-certified account, and Google pulls your ads or suspends you. Here is what wrecks most medical accounts.

Sudden disapprovals

Healthcare policy flags claims, conditions and restricted treatments without warning. We write and structure ads to stay inside the lines from day one.

Account suspensions

A suspended account can take weeks to recover, if ever. We run the account clean so you never bet your patient pipeline on an appeal.

HIPAA-aware tracking

Standard pixels can leak patient data and create real liability. We set up tracking that respects PHI and keeps you defensible.

Calls lost in the dark

Most patients call, not click a form. Without call tracking you cannot tell which campaign filled the schedule. We fix that.

Low-quality patient leads

Tire-kickers and out-of-area inquiries waste front-desk time. We tune for the conditions, procedures and locations that actually book.

Certification gaps

Restricted health categories need the right advertiser verification. We make sure the account is certified correctly before scaling.

Scope

What we run for medical & healthcare.

Search, local and Meta, all built on compliant tracking and the call infrastructure that turns spend into booked appointments.

Compliant Search

High-intent condition, procedure and provider queries, with ad copy written to pass healthcare policy.

Policy and suspension defense

Pre-launch compliance checks, certification, and fast handling of disapprovals before they become suspensions.

HIPAA-aware conversion tracking

Server-side and PHI-conscious setup so you measure results without exposing patient data.

Call tracking and recording

Track which campaigns drive calls, and use call data to optimize toward booked patients.

Local and Maps presence

Location-based campaigns and Business Profile work so nearby patients find you first.

Intake and lead routing

Forms, click-to-call and CRM routing so qualified inquiries reach your front desk fast.

Service-line targeting

Budget aimed at the procedures and conditions with the best margins and capacity.

Policy-safe creative

Headlines, landing copy and imagery reviewed against healthcare rules before they run.

Budget and pacing

Controlled spend that respects your schedule capacity, no point buying calls you cannot answer.

How we work

From audit to a clean, scaling account.

A careful sequence built for policy-heavy accounts where one mistake costs you the whole pipeline.

1
Day 0 · before you pay

Free healthcare audit

We review your account for policy risk, tracking gaps and lost calls, and show where it leaks patients.

2
Week 1 · safety first

Compliance and certification

Fix policy risks, confirm advertiser verification and clean up anything that could trigger a suspension.

3
Week 1 · tracking

HIPAA-aware measurement

Server-side tracking and call tracking set up to measure booked patients without exposing PHI.

4
Week 2 · build

Compliant build and launch

Policy-safe Search, local and creative live with controlled budgets, watched closely through the learning phase.

5
Weekly · protect

Monitor and defend

Catch disapprovals early, keep the account clean and tune toward the service lines that book.

6
Ongoing · scale

Scale safely

Lift budget on what fills the schedule, never at the cost of compliance or account health.

What we measure

The healthcare metrics that matter.

Clicks do not fill a schedule. We hold the account to booked patients and account health.

Cost per booked patient

Spend per appointment actually scheduled.

Why it matters: the only number tied to revenue, not just inquiries.

Qualified call rate

Share of calls that are real, in-area prospects.

Why it matters: protects front-desk time from wrong-number waste.

Account health and policy status

Disapproval and suspension risk over time.

Why it matters: a banned account converts nothing. We watch this daily.

Cost per qualified lead

What each real inquiry costs across calls and forms.

Why it matters: keeps spend tied to patients, not vanity clicks.

Geographic quality

Share of leads inside your service area.

Why it matters: out-of-area calls do not become patients.

Service-line performance

Which procedures and conditions drive bookings.

Why it matters: lets us fund the highest-value, highest-capacity lines.

Tracking integrity

Whether conversions are firing cleanly and compliantly.

Why it matters: broken or risky tracking misleads you and exposes liability.

Schedule fill

How well demand matches your real capacity.

Why it matters: we pace spend so you book without overwhelming the desk.

Before & after

What a clean, scaling medical account looks like.

Representative results from the kind of healthcare accounts we take on. We will show you real, named numbers on the call.

Dental group

Bookings, 90 days

Cost per booked patient$210$84
Booked patients / mo2871
Disapprovalsfrequentnone
Multi-clinic

Account health, 90 days

Suspension events20
Qualified call rate44%82%
Cost per qualified lead$96$41
Specialty practice

Mix, 60 days

In-area leads61%93%
High-value procedureslowprioritized
Wasted spend~30%<8%

Figures are representative examples of typical outcomes, not guarantees. We will walk you through real client numbers, with names, on the call.

After our rebuild Before
Before After

Drag the slider, the same account before and after our rebuild. Placeholder dashboards for now, swap in your real ones.

Fit check

Is this right for your practice?

We go deep in policy-sensitive niches. Straight talk on whether healthcare paid growth with us is a fit.

A great fit if you…

  • Run a clinic, practice or healthcare group taking new patients
  • Want to scale without risking suspensions
  • Will let us set up compliant call and conversion tracking
  • Have capacity to book the patients we bring

Probably not right if you…

  • Want claims or offers that clearly break healthcare policy
  • Refuse compliant, HIPAA-aware tracking
  • Cannot answer or follow up on inbound calls
  • Expect us to ignore policy to chase short-term volume
Healthcare advertising FAQ

Common questions.

How do you avoid disapprovals and suspensions?
We write copy and structure campaigns to healthcare policy, confirm the right advertiser certification before scaling, and monitor the account daily so we catch disapprovals before they escalate into a suspension.
Is your tracking HIPAA-compliant?
We are HIPAA-aware and set up server-side, PHI-conscious tracking so you can measure results without leaking patient data through standard pixels. We are not your legal counsel, but we build to keep you defensible and will work with yours.
Most of our patients call. Can you track that?
Yes. Call tracking is central to how we run medical accounts. We attribute calls to campaigns and optimize toward booked patients, not just clicks or form fills.
Our account was suspended before. Can you help?
Often, yes. We audit what triggered it, clean up the risks and rebuild on a compliant footing. If an account is too far gone, we will tell you straight rather than promise an appeal we cannot win.
Is there a minimum budget?
We work best with practices ready to invest meaningfully in patient acquisition. If it is too early, we will tell you straight on the call rather than take your money.
Free healthcare ad audit

See where your healthcare account is at risk.

We will show you the policy risks, tracking gaps and lost calls in your account, and what clean, compliant scaling could deliver. No pitch, no pressure.

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We reply to every request within 24 hours.
See where your healthcare account is at risk, free audit, no pitch.
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